404.783.8863
PROFILE //
A creative leader and account manager with 15 years combined experience specializing in marketing design and project management skills. I’ve built client relationships and directed the creative process while guiding teams from concept to completion. Always providing innovative solutions with a proactive and strategic approach with a proven history of thriving in fast-paced settings through a strong background in corporate marketing, freelance, and agency experience.
EDUCATION //
1999-2001 : Undergraduate studies, Reinhardt College
2001-2003 : Bachelor of Fine Arts with a concentration in Graphic Design, Georgia State University
2011-2012 : Web Design studies, Kennesaw State University
EXPERTISE //
Brand Development, Design Strategy, Organizational Skills, Deadline-Driven, Goal-Oriented, Excellent leadership and interpersonal skills, Project and Time Management, Cost Management, Advanced - User Creative Cloud Software, Photoshop, Illustrator, InDesign, Acrobat, SketchUp, Word, Excel, PowerPoint, Keynote
EXPERIENCE //
corporate marketing : showroom design,
MS International
Mar 2016 - Current
introduced a 3D modeling program for new business development • design existing and new tile showrooms • designed new labeling / signage, company-wide • resize graphics • work with design team, contract designers and in-house design team to planogram products and meet graphic needs for 26 MSI locations • reduced vendor costs 30% in 2018 • establish and manage timeline for projects including planogramming, showroom board production, new product launches and trade show planning
account manager : marketing creative function atl: marketing & pr agency
Apr 2014 - Mar 2016
maintain and grow client relationships • meet with clients • prepare project proposals • establish and implement project schedules • develop creative briefs • prepare and present client media plans • purchase, negotiate and manage print / online media • resizing print and digital advertisements • work closely with freelancers / in-house creative, and vendors on client deliverables • provide creative direction • edit design projects • manage time and resources to ensure client projects are on time and on budget
art manager, marketing : the nielsen company
Jan 2008 - Apr 2014
designed / managed the creative process and scheduling for 15-20 trade shows • established creative brief and project tracking calendar for the Nielsen creative department • implemented show branding standards • directed production artists across US offices • managed projects from concept to completion • collaborated with other departments • directed trade show photo shoots • designed marketing collateral including brochures, postcards, print, web advertisements, and eblasts
owner, designer : mccarty designs
Jan 2006 - Jan 2008
char-broil
color-corrected and digitally enhanced product photography for print • created virtual images for product line proposals • modified PowerPoint presentations, packaging, large-format promotional graphics, and various projects under tight timelines
communicorp, inc., a subsidiary of aflac
designed and distributed HTML eblasts featuring Communicorp products • created brand-specific digital renders for customer presentations • recreated vector logos and designed new logos / developed graphics for Communicorp’s annual trade show
the columbus museum
designed exhibit materials including show guides, posters, and events calendars • prepared print and web advertisements • developed and implemented graphic standards for the Columbus Museum brand
jupiter trading, llc
developed new company identity, descriptive hangtags featuring digital product renders and company packaging, featuring product photography
brazeal consulting
created hand-drawn renders and digital illustrations for a dietary awareness program directed toward school-aged children in metro Atlanta
senior graphic designer : tsi sports
Oct 2003 - Sept 2006
designed promotional materials for events and contests, including large format signage, flyers, maps, and descriptive graphics • acquired knowledge of corporate design standards established by automotive manufacturers • developed a website for TSI Sports and maintained / updated the site • designed business cards and marketing collateral promoting TSI’s products and services
design intern cnn : on-air promotions
Nov 2002 - Apr 2003
generated a storyboard design for Lou Dobbs Moneyline • assisted with digital illustrations for producers, animation assignments, digitized footage, and worked closely with the creative design director while acquiring a knowledge of broadcast design
WORKS IN PUBLICATION //
Bunn, Mike and Williams, Clay. Battle for the Southern Frontier:
The Creek War and the War of 1812. Charleston: The History Press, 2008. (Created map illustrations/renderings)
The Columbus Museum. Lower Chattahoochee River. Columbus: Arcadia Publishing, 2007. (Prepared/scanned imagery)
RECOGNITION //
• 2009 Nielsen Simply Excellent Platinum Award,
only recipient in Atlanta office
• 2009 Nielsen Simply Excellent Gold Award,
1st recipient in Atlanta office
• 2009 Creative Excellence in Business Advertising (CEBA Award) finalist, Face-to-face category,
boutique trade show brochure